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  • March 29, 2023

Govt of India's Initiative - 2023 the International Year of Millets.

Did you know that 2023 has been declared as the International Year of Millets by the Government of India? It's part of their initiative to promote the production and consumption of millets as a healthy and nutritious food option. With this campaign, they’re working to make millets more accessible, more affordable, and more mainstream.

At Nutrisnacksbox, we’ve taken up this initiative and are offering a whole range of delicious millet-based cookies! Our Nutrisnacksbox contains snacks made with various types of millets like Jowar, Bajra, and Ragi – all without any added preservatives or artificial flavourings.

We think it’s a great opportunity for you to join in on this movement to promote the benefits of millets. Read on to find out how you can get involved!

What Is the Initiative by the Government of India on Millets?

The Government of India has taken a major initiative to make the year 2023 the International Year of Millets. This ambitious endeavour aims to increase awareness and appreciation of the potential of millets for public health and nutrition, food security, sustainable agriculture, and climate change mitigation.

The initiative recognizes the contribution of millets in poverty mitigation, nutrition security, and rural economic development. It calls for increased support from relevant stakeholders—consumers, traders, researchers, policy makers, etc.—for improving access to millet products through promotion of investment in research and development activities.

This is an incredible step towards making nutritious millets more available at affordable prices for everyone around the world. And we at Nutrisnacksbox are fully committed to supporting this initiative with our #WholesomeMillet campaign and our wholesome millet Nutrisnacksbox featuring delicious millet based cookies!

Why Is the Millet Initiative So Important?

Have you heard about the Indian government's initiative to make 2023 the International Year of Millets? Joining the United Nations in their goal of sustainable development, the government of India has recently announced a major campaign, #WholesomeMillet. This ambitious initiative is creating ripples across India and worldwide and is here to stay!

So why is this millet initiative so important? Well, millets are tiny grains packed with nutrients—rich in antioxidants, vitamins, minerals, and essential fatty acids—making them a powerhouse of good nutrition. With an expanding population and increasingly unpredictable weather conditions due to climate change, these hardy grains offer an excellent option for food security. Providing food that is sustainable, nutritious, and environmentally-friendly is essential for both current and future generations.

In addition to providing a source of nutrition, millets can provide income opportunities for farmers too. Millets provide a relatively low-cost crop with a quick turnaround—and best of all—it doesn’t require much water for irrigation. This is especially important during periods of drought or extreme weather conditions when other crops may suffer.

So join us in our #WholesomeMillet campaign and support this cause – now more than ever!

What Are the Benefits of Eating Millets?

Eating millets can be incredibly beneficial to your health. Millets are nutrient-dense and packed with healthy compounds, like fibre, antioxidants, and essential minerals. Let's take a look at some of the key benefits:

Rich in Antioxidants

Millets are an excellent source of antioxidants, which help protect your cells against damage from free radicals. Studies have shown that regular consumption of millet can reduce oxidative stress in the body and delay the onset of certain diseases.

High Fibre Content

Millets are high in fibre, which is essential for a healthy digestive system and helps reduce your risk of various types of cancer. Fibre also keeps you feeling full longer so that you don't eat more than you need to throughout the day. Plus, it helps regulate blood sugar levels and lowers cholesterol levels.

Abundant Minerals

Millets are a great source of minerals such as iron, zinc, magnesium, selenium, phosphorus, manganese and potassium – all necessary for good health. The minerals present in millet help strengthen immunity and also have a positive effect on cardiovascular health.

So why not join us in our #WholesomeMillet campaign? You'll be doing yourself and the planet a big favour!

What Are Some Innovative Ways to Add Millets to Your Diet?

So how can you join in the millet movement? Well, one of the best ways is to start looking for innovative recipes that feature millets. It's not as hard as you may think—you can easily add a variety of millets to salads, breakfasts, snacks, and even desserts.


A millet-filled breakfast is a great way to start your day! Try a bowl of cooked millets with bananas and cinnamon for a warm and filling breakfast. Or go savory with millet pancakes topped with sautéed vegetables and spicy mustard. Millet upma (a thick porridge) can also be enjoyed at any time of day.


Replacing your usual grains in salads with cooked millets gives you even more nutrition benefits. The nutty flavour of Kodo Millet pairs particularly well with raw or roasted vegetables, like bell peppers, cherry tomatoes, and carrots. And you can get creative with delicious dressings too!


Nowadays it seems like everyone could use an extra snack between meals. And there’s nothing more nourishing than nibbling on some delicious Nutrisnacksbox treats made from wholesome millets! These cookies come in different flavours like Indian spices and chocolate-chip - yum!

No matter how you choose to enjoy them, adding millets to your diet is really easy—and really nutritious too. So why not give it a try?

How Can You Support the Govt of India's Initiative on Millets?

Supporting the Government of India's initiative of declaring 2023 the International Year of Millets is easy. You can participate in our #WholesomeMillet campaign by joining us in our mission to raise awareness about the potential of millets, and how it can be used to create delicious and nutritious snacks.

But what else can you do?

  1. Spread the word: Educate your family and friends about millets, its nutritional benefits and why the government of India is making an effort to promote it. Get creative by hosting millet-related events in your hometown or on social media!
  2. Give back: You can contribute directly to farmers who are struggling due to weather conditions and other factors that have affected crop yields.
  3. Try something new: Not sure where to start? We have a range of nutritious millet-based snacks that are convenient and delicious, such as our Nutrisnacksbox which includes cookies with millet as a main ingredient!

These simple steps will help make 2023 a successful International Year of Millets and positively impact people around the world. So join us in our mission today, and spread the love for wholesome millets!

What Is the #WholesomeMillet Campaign and How to Participate?

WholesomeMillet is all about celebrating the humble millet and encouraging everyone to incorporate them into their diets. To take part in the campaign, simply swap out some of your wheat-based foods for millet-based ones. For instance, switch up your regular snack with our delicious millet based cookies!

Our NutriSnacksbox is full of nutritious, tasty options that are all made with millets. For example, you can try our classic cookie varieties such as Chocolate Chip Millet Cookies. All these yummy treats are free from preservatives and contain no artificial colours or flavours. They don't just taste great but they're packed with natural vitamins and minerals that give you a boost throughout the day.

So if you want to show your support for this great initiative, join us in our #WholesomeMillet campaign today! With NutriSnacksBox, you can easily swap out some of your daily carb consumption for healthier options made from millets.

Millets are the future of food, they are nutritionally dense and are packed with essential nutrients that our bodies need. By supporting the Government of India's initiative, you are actively making a difference in creating a sustainable food system and helping to make millets the new superfood.

Not only can you join in the movement and make a positive impact, but you can also enjoy delicious, wholesome millet based products. Our Nutrisnacksbox is filled with delicious and nutritious millet based cookies that are perfect for those looking for an easy and healthy snack.

The importance of millets can no longer be ignored, and it’s time we all start to acknowledge the potential of this incredible grain. With the help of everyone doing their part, 2023 can be the International Year of Millets!